What Is Taco Bell’s Most Popular Menu Item? Amarillo, Texas, USA – A Taco Bell Drive Thru sign. Whether it’s because of the clever marketing campaigns, extra late hours, or the food, it’s one of the country’s most popular fast-food chains. The menu may be unordinary, but it doesn’t stop people from returning. Taco Bell is often the butt of many jokes with late-night hosts and comedians looking for a cheap laugh. However, they moved over to Yum! Brands in 2002, which is where it remains today. It continued to expand before PepsiCo purchased the chain in 1978. However, by 1967, the brand opened its 100th location. A couple of years later, in 1964, the first franchise location for Taco Bell opened in Torrance, California. The first location opened in 1962 in Downey, California. It started as Taco-Tia, then El Taco, and finally Taco Bell. He learned some tips from the owners and eventually opened a taco stand that underwent several name changes. Glen Bell watched a neighboring Mexican restaurant that seemed to have a massive line constantly. The restaurant’s roots go back to 1948 with a hot dog stand in San Bernardino, California. Their unique style is a hit, as the brand announced in 2018 that they serve over two billion customers yearly. The brand isn’t afraid to put its twist on the menu in hopes of discovering something new. They serve up Mexican-inspired dishes like burritos, quesadillas, nachos, and, of course, tacos. Taco Bell is a chain of over 7,000 fast-food restaurants across the globe.
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